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your first look at the evolution collection scarves — insatiable need

a sneak peek at the new button scarf

by Valerie

in coming soon,fabric

In the slow process of revamping the Holland Cox line, I’ve discovered that wearable accessories are the most interesting for me to design and to make.

button cowl style scarf in red and black

I envisioned a cowl-style scarf that would be bold and colorful, but also cozy warm to wear in the winter (I hate being cold!). You can get a big, chunky, yarn-y scarf anywhere, but I was looking to make something a little different.

Using fabric opens up a whole world of possibilities in terms of pattern and surface design, and pattern and color are the best ways to make your outfit exciting.

I want you to get excited anytime you use something I made for you! I want you to get excited about getting dressed!

I also wanted to make something that would be easy to wear, that you could wear all day (not just when you’re outside wrapped up in your winter coat), and to design something that would give you anxiety-free style…there’s no wrong way to wear it!


stack of button scarves


The first scarves I made paired a bold, colorful print with a lightweight microfleece, making a scarf that was warm and cozy, but still lightweight. If you went to my holiday trunk shows, then you’ve already seen a few of them.

But I was torn: should I only focus on bold, colorful prints? Perhaps I should make a patchwork version, a way to use color blocking like some of my favorite handbags from previous collections?

Or perhaps I wanted to take the time to create scarves featuring hand-drawing or some other surface design, like I’ve been obsessed with lately.

I couldn’t decide, so I figured I’d do all three!


hand drawn mandala, black ink on off white cotton


I’m making the scarves in three different styles – one will focus on bold cotton prints, one will be about color blocking and texture, and the third will feature hand-drawn details like the mandala in progress above.

When I first went shopping for the fleece and flannel lining, I found a deep red that I fell in love with, that set the tone for the whole collection. Just like my evolution collection satchels, the button scarves will be very much about red, with black and purple and bit of my gold obsession mixed in.


topstitching on gold, red, and purple twill ~ button scarves in progress


Stay tuned, as all three versions will be available next week! Get on the list before then, as Insiders will see the new scarves first, and (as always) will enjoy an exclusive introductory price.

Let me know what you think!




{ 4 comments… read them below or add one }

Marcia January 28, 2016 at 4:01 pm

I love that your mind keeps going like crazy and is always coming up with new and wonderful ideas. You are an inspiration to those who reach a goal…………..and then just stop. You stretch yourself and then set more goals — I love everything you create!


Valerie February 6, 2016 at 6:14 pm

Marcia, thank you so much for your kind words! I don’t think there’s a better compliment than to hear others might be inspired by my work. 🙂


Brenda Forrest January 28, 2016 at 10:07 pm

I think the colors you picked are beautiful , I love colors bright bold and African prints. I used to make earrings to match my scarves, the women loved!


Valerie February 6, 2016 at 6:13 pm

Thanks Brenda, bright and bold are my absolute favorites! 🙂


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